PPB Alight - Initial Ideas

I started getting some ideas down on paper of some initial thoughts towards branding, getting as much of a range as I could:

General ideas from the name and events in the festival

I then decided that I wanted to represent the feel and energy of the festival itself, therefore, centring my ideas around that statement and movement:

These ideas focus a lot on the creation of movement

These designs experiment a lot with colour and what that could lead to 

In these ideas I was trying to get some colour and energy into my designs.

These designs show how I'm trying to incorporate energy, dynamics and movement